Coinbase Research Note 1: What Are the Business Boundaries of Coinbase
In the previous introduction, I mentioned that Coinbase is no longer just a US-compliant crypto exchange. But the phrase "not just one exchange" sounds simple, but it's not so easy to explain clearly; After all, adding a few new products to an exchange doesn't prove the transformation is complete. So in the first Coinbase research note, I want to start with a fundamental question: Where exactly are Coinbase's business boundaries? I think it can be understood from three perspectives: what does Coinbase want users to trade, who it wants to serve, and what stages of an asset from issuance to settlement it wants to participate in? 1. Asset boundaries: What exactly does Coinbase want us to trade? When it comes to Coinbase, most people's first reaction is still buying and selling BTC, ETH, and other cryptocurrencies. This is easy to understand. Coinbase's earliest solution was how ordinary people can legally buy and sell crypto assets in US dollars. Users transfer US dollars into Coinbase, buy BTC or ETH, and Coinbase charges a fee on every transaction. The logic is simple, and precisely because it's so simple, Coinbase has long been regarded by the market as a crypto cyclical stock: Bull market trading volume rises, Coinbase profits; Bear market trading volume drops, Coinbase's revenue shrinks accordingly. But if you open Coinbase now, you'll find its trading range
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